Procter & Gamble MARKETING - Assistant Brand Manager - Vietnam in Ho Chi Minh City, Vietnam


P&G Brand Management is a global community of the world's best Brand Builders and Business Leaders. We are dedicated to growing Brand and Category share leadership, and to empower our succeeding generations to do the same. In short, we are passionate about building Brands that last forever.

*Key Responsibilities

You will typically develop skills in shopper marketing, brand strategy, advertising, PR, consumer bonding, direct-to-consumer marketing and project management. Specifically, you will recommend, develop and execute brand strategies, plans and programs that build on consumer and customer insights. You will be responsible for initiatives, projects and day-to-day operations on all aspects of the brand business. You will also be using your skills to analyze the consumer, trade, market dynamics and business status, and turn them into business plans.

Your key responsibilities will include but not limit to these below: - Developing brand strategies and plans (strategy/concept/packaging development, product/marketing qualification and forecasting); - Advertising (strategy/creative brief development, copy evaluation, copy clearance, commercial production and copy testing); - Below-the-line consumer communication (include print, outdoor, direct-to-consumer marketing, public relations and point of- sell materials, etc.); - Media (develop and execute media strategies to reach target consumers including level, mix and market prioritization); - Manage multi-functional project team to ensure excellence in execution (initiative/promotion/pricing plan development, planning, execution and summarizing results/learning); - Consumer/Customer/Market Understanding (sound understanding of consumer/customer/market and detailed business analysis to identify business drivers and opportunities); - Complex Business and Financial Analysis; - Interpersonal Projects (coaching/training, recruiting, multi-functional teamwork).

Are you an experienced Marketer, who have:

  • Good English & Vietnamese communication
  • Strong Leadership and influencing skills
  • Strategic thinking and problem solving skills
  • Ability to work well with others as a team
  • Innovative and analytical mindset
  • Ability to adapt to change

Then, you're the one we're looking for. Click "Apply" now on this page or inbox our Fanpage for any related questions.

Job: Marketing/Brand Management

Title: MARKETING - Assistant Brand Manager - Vietnam

Location: VN-Ho Chi Minh City-Ho Chi Minh City

Requisition ID: BRM00000698