Procter & Gamble Marketing Assistant - Artwork Copy Expert - UAE in Dubai, United Arab Emirates
Working in brand management at Procter & Gamble means being a total business owner- not just a marketer. You will work with a large cross-functional team to identify consumer, shopper, and customer insights and execute marketing tactics that will continue to grow your brand profitably. Together, we'll continue to build the world’s leading brand experiences and make a difference for nearly 5 billion consumers.
The Brand Management function produces the majority of the company’s General Managers as well as future CEO’s of P&G. Marketing at P&G is about growing our Brands, Business, and People. You will help us remain on the state of the art of marketing, helping us find new and exciting ways to reach consumers.
Y our Role: Artwork is a critical business process which provides the information needed for consumer communications to select, use and dispose our products. Providing artwork requirements and marketing copy content accurately and on time are key to ensure artwork quality and delivery of our innovation pipeline.
Support the artwork copy development and approval process, owning collection of Brand Packaging Communication and Regulatory Artwork Copy requirements.
Act as a single point of accountability for the development, setup, promotion and readiness of Master Copy Lists and Finished Product Masters prior to project kick-off, to enable the Artwork Planner to correctly create project and POAs.
Create structured Artwork Brand Hierarchies to maximize copy re-use, reduce author/approval touches, and provide meaningful business agility.
Own overall copy setup and changes required to meet Artwork Project needs, in addition to reviewing and approving Final Artwork to check compliance with copy element requirements.
Own the collection and legal approval of all claims and non-regulated copy content for the Master Copy right the first time and on time inputs. Facilitate the collection, formatting and approval of the marketing copy included on-pack in coordination with Marketing.
Ensure Marketing is aligned and trained on the authoring and approval process of Master Copy. Provide guidance to functional resources, suppliers, design and translation agencies to ensure copy elements are accurately represented on the artwork, and track any need for training or refresher.
Attend initiative, design, artwork network and capability connect meetings as needed to complete/drive the required artwork copy related activities.
Ensure the collection and formatting of other elements that are required to be on pack (example: Regulatory, Legal, Consumer Relations, and R&D (Product Research / Package Development) copy along with externally regulated symbols).
Conduct gap analyses on a regular basis and make recommendations for artwork copy process improvement including translations.
What we offer you:
Responsibilities from Day 1– You will start working for key categories or brands from the beginning. Over time, as you expand your impact on the business, your responsibility and ownership of a brand will quickly grow.
Continuous coaching & mentorship – We are passionate about our work. We will make sure you receive both formal training and as regular mentorship from your manager and others.
Dynamic and respectful work environment– We live our Purpose, Values, and Principles daily. We value every individual and encourage initiatives promoting agility and work/life balance. Work in international teams with regional or global responsibilities. Friendly and supportive atmosphere at work. Competitive salary and benefits program (private life & medical insurance for employees and dependents, PG stock, saving plans). Regular salary revisions and possible promotions - all in line with your results, performance and potential.
Qualifications required for this role:
A college degree (Bachelor’s or Master’s, preferably with business focus).
Evidence of excellence in achievements in academic and/or non-academic activities.
Leadership/Self-starting/out of the box thinking capabilities, strategic analysis, collaboration skills.
Good command of the English language, Arabic is a plus.
Proficiency in Microsoft Office (especially Word and Excel).
Passion for the area of work as this is a specialist role.
About Procter & Gamble:
For over 180 years, P&G has created some of the world’s most successful brands, including Ariel®, Tide®, Pantene®, Pampers®, and Gillette®. We believe in serving the consumer and ensuring our organization, talent and brand building reflects the diversity and needs of the approximate 5 billion people around the world we serve through our brands. We value leadership as well as mastery and offer fulfilling career opportunities that make us an unbeatable force in our industry.
Title: Marketing Assistant - Artwork Copy Expert - UAE
Requisition ID: BRM00000984