Procter & Gamble Consumer & Market Knowledge Function - Research Associate Manager / Research Manager in Guangdong, China
Applying consumer and market based insights and drivers to guide business unit where to go and how to play choices, innovation planning, and actions to reach & delight more consumers
Applying consumer insights to guide brand strategy, develop and refine consumer communications and enable right-time marketing effectiveness.
Applying consumer, shopper, retail and market-based insights & drivers to guide retail strategy and drive advantage for P&G brands at the first moment of truth.
Applying consumer and market-based insights and drivers to guide the delivery of optimized initiatives, base brands and portfolios, to drive investment effectiveness and efficiency of P&G activities.
Fluent oral English, Good written English.
Good at communication, within diversified organization.
Strong technical mastery on basic data read and analysis. Ability to integrate data from multiple sources and provide insightful recommendation.
Collaborative with business partners
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Job: Market Research/Consumer & Market Knowledge
Title: Consumer & Market Knowledge Function - Research Associate Manager / Research Manager
Requisition ID: CMK00001224